GE Lighting helped highlight the 350 vehicle inventory at a dealer’s new location.
Success Story: Kia AutoSports of Columbus, GA
When Monroe Lee, owner of KIA AutoSport, began design on a new KIA dealership in Columbus, Ga., he investigated lighting solutions that delivered bright, high-quality light while helping to reduce energy consumption in one of the facility’s key areas: dealer lots.
Outdoor lighting in lots is one of the most important areas to consider when upgrading auto dealer lighting, as it is often the first impression customers see when entering the facility, as well as one of the largest users of electricity at a dealership.
After reviewing lighting options, Lee chose GE’s Evolve™ LED Area Lights recommended by Georgia Power for their reduced energy consumption, long rated life and sleek design.
• Sixty-nine 202-watt Evolve LED Area Lights were mounted on 30 25-foot poles, with a combination of one, two and four fixture mountings per pole.
• GE’s outdoor LED lighting fixtures at KIA AutoSport have a correlated color temperature (CCT) of 4000K and a color-rendering index (CRI) of 70.
“The new LED lighting showcases the cars individually, and really highlights the color of the vehicles on the lot,” continued Lee. “Plus, GE’s thin Evolve lighting fixtures have a more elegant look compared to bulky metal halide fixtures.”
“When compared to a similarly sized dealership that I built five years ago using metal halide fixtures, it appears I’m saving between 20–33 percent on energy costs as a result of the LED lighting,” Lee explained. “I have had no maintenance with the light fixtures since installation a year ago. That was one of the main selling features that put me over the edge.”
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For more information about energy-efficient GE LED lighting options, visit www.gelighting.com/auto.