January 8, 2014
Quick Reads: Six in 60
TODAY'S TOP 6 STORIES, IN 60 SECONDS

marchionne-sergio 1. Chrysler-Fiat Merger Means Combo Must Sell Both Brands Globally

  • Mar­chionne has to prove that two weak brands can make strong global company
  • With $4.85 B to get UAW out of the way—now mul­ti­year plan goes into effect
  • Com­pe­ti­tion in next 5 years from com­pa­nies like VW will make it tough

READ MORE


Wall Street Journal
facial-recognition 2. Facial Analysis Will Tell You if Your Prospects Actually Like You — or Your Car

  • Facial analy­sis enabling com­pa­nies to deter­mine people’s emotions
  • Mys­tery of the human face & facial expres­sions going away
  • Facial mon­i­tor­ing can deter­mine consumer’s reac­tion to advertising

READ MORE


Financial Times
autotrader 3. Cox Buy-Back of AutoTrader Stake Creates Whopping $7B Value

  • Bought back 25% stake from Hedge fund Prov­i­dence for $1.8 B
  • Prov­i­dence made 3x times return on their investment
  • Web-based com­pa­nies like Auto­Trader now flush with cash

READ MORE


Wall Street Journal
thompson-bruce

VIDEO: Work Your Customer's Equity

New ana­lyt­ics and sys­tems on a mobile phone are giv­ing dealer used car teams the ana­lyt­ics, process, and equity tools that will enable your deal­er­ship to cor­rectly price selected used car inven­tory and take the result to the bot­tom line.

VIDEO: Where the Economy is Headed in 2014
money
  What to Expect to Get from Your Money in 2014
 

The unem­ploy­ment rate should drop below 7% and mort­gage rates will remain below aver­age in the com­ing year. From CNN-Money.

VIDEO: The EcoCAR2 Competition
Choi_Michael_ECOCar2
  Training Tomorrow’s Automotive Engineers
 

Col­lege stu­dents are gain­ing great expe­ri­ence — and a few job offers — from par­tic­i­pat­ing in GM and EPA’s EcoCAR2 competition.





More Six in 60
MORE OF TODAY'S TOP 6 STORIES

red 4. 2013 Auto Sales Solidify Role in U.S. Economic Recovery

  • Strong auto sales affirm role in the present eco­nomic recovery
  • 15.6 pro­jected auto sales in 2013
  • Auto sales one of the bright­est fac­tors, lead­ing edge of over­all recovery

READ MORE

chart-up 5. December Car Sales Data Shows Slowing Market Growth

  • Biggest car mak­ers saw some slow­ing of sales in December
  • GM Sales down 6%; Toy­ota dropped 1.7%; Ford up 10.8% for 2013
  • Year-end sales may be down due to weather & Christ­mas shopping

READ MORE

vendors 6. Digital Vendors Bolster Online Sales with Investments, Buys & IPO Thoughts

  • Com­pa­nies got fresh cash infu­sions or were acquired in 2013
  • True­Car got $30M from Paul Allen & got OK to oper­ate in all states
  • Con­tact at Once bought Out­sell, a direct chat company

READ MORE

Doing It Right  
BY BRUCE THOMPSON, PRESIDENT OF RED BUMPER

No More Man­u­ally Man­ag­ing Your New & Used Car Inven­tory: I’m proud to write that new car inven­tory man­age­ment tools and ana­lyt­ics will be arriv­ing and intro­duced at this year’s NADA Con­ven­tion in New Orleans. There is sim­ply no rea­son for this vital com­po­nent of a dealer’s oper­a­tions to be ignored for inno­va­tion for this long. We’ve had used car inven­tory man­age­ment sys­tems in our indus­try since 2001.  A dozen years have passed and still deal­ers are forced to man­u­ally man­age new car inven­tory operations.

What is needed to bring an inno­v­a­tive new car inven­tory man­age­ment into your deal­er­ship? We need tools that help iden­tify which vehi­cle pack­ages and col­ors per­form the best. We need stock­ing tools to man­age order­ing and allo­ca­tions; and we need tools that pro­vide lever­age in push­ing back and nego­ti­at­ing with the OEMs.  We need to under­stand days sup­ply in our mar­kets and how our com­peti­tors are pric­ing their new inventory.

Now time for New Car Inven­tory Man­age­ment: Used car oper­a­tions have been totally trans­formed since 2001.  Now is the time for inno­va­tion in the new car space.  The mar­ket is for the tak­ing for the com­pany that is the first to mar­ket with a com­pre­hen­sive tool.

READ MORE to find out how your deal­er­ship can gain a fan­tas­tic new and used car inven­tory man­age­ment system.

 

 
 



Automotive Digestibles
THE YEAR AHEAD

2014What’s Going to Be Bothering, Bugging and Bewildering You in 2014?

Ten Devel­op­ments that are likely to impact what hap­pens to the Auto­mo­tive Chan­nel & to your deal­er­ship in 2014:

  1. Bit­coin: Some­time in 2014, your deal­er­ship — or one across town — will get paid for a new car by a con­sumer (or a com­pany ) using this new currency.
  2. Not Try­ing Hard Enough: Look for peo­ple like bil­lion­aire Peter Thiel (Face­book) telling us that we can fix all prob­lems if we try hard enough – that what­ever con­fronts us is “emi­nently curable.”
  3. Data Bro­kers: Look for exten­sive action by Con­gress, The Feds, and Data com­pa­nies to become embroiled in a debate and sub­se­quent leg­is­la­tion about pro­tect­ing con­sumer privacy.

READ MORE to see Devel­op­ments 4–10 that are likely to affect you as 2014 unfolds.

Smart Thinking - Pass It On  
IMPROVING USED CAR INVENTORY MANAGEMENT

Here is a Suc­cess Story of how an inno­v­a­tive tech­nol­ogy com­pany solved a dealer’s used car inven­tory man­age­ment prob­lem and got rid of source of frus­tra­tion and inefficiency.

The Deal­er­ship:  Lynn Smith Chevrolet

The Prob­lem:  There was no uni­fied or sys­tem­ized process for apprais­ing, track­ing, or man­ag­ing the used vehi­cle inven­tory of the deal­er­ship. Time, sales and prof­its were being lost and the per­for­mance of the store was neg­a­tively impacted.

The Solu­tion: The intro­duc­tion and imple­men­ta­tion of a used vehi­cle inven­tory man­age­ment sys­tem from Red Bumper. By bring­ing a sys­tem and process using a mobile phone plat­form tech­nol­ogy,  the deal­er­ship sales and ser­vice depart­ments were able to know the “where, what, and when” of which vehi­cles and cus­tomers were on the front lot or in the ser­vice department.

What Hap­pened?  The Ser­vice depart­ment was turned into a “gold mine,” used car sales increased, and prof­its improved almost immediately.

READ MORE to Get the whole impact of this extra­or­di­nary case study.






Dealer Resources 
Autobytel
Looking for the Best Leads in the business?
DealerRater.com
Helping dealers manage their reputation.
OneCommand
OneCommand deploys leading-edge communications technology proven to increase response rates, drive traffic, and lower marketing costs.
AutoTrader.com
Partnering with AutoTrader.com alone gives your inventory unparalleled online exposure.
Fiserv
Fiserv offerings address every step of the automotive lending process.
Thrifty Car Sales
Find out what Thrifty Car Sales Franchise Opportunities can do for you.
AutoUSA
AutoUSA Internet Sales Solutions brings the best-in-class tools to increase Internet sales and lower costs for automotive dealerships.
IMN
IMN is the digital marketing company that delivers branded newsletters and content for more than 3,000 organizations worldwide, combining custom, vertically-oriented content with advanced publishing technology and services.
vAuto
vAuto's Provision™ suite of inventory management tools is the auto industry's leading solution to help dealers increase used vehicle sales, profitability and return on investment.
Dealer.com
Turn-key automotive Internet marketing on one platform.
NADA University
One Source, Endless Possibilities, 24/7.




If you find that you received this newsletter by mistake or wish to unsubscribe to this publication, please click here to unsubscribe from the mailing list.

ADVERTISE WITH US - Contact AIN Media Publisher Chuck Parker at cparker@automotivedigest.com or (310) 265-2225 to learn more.