February 14, 2014
The Week's Top News

used-cars 1. Lease Returns to Create Used Car Glut

Edmunds Q4 2013 Used Car Mar­ket Report just came out on Feb­ru­ary 11th.

Found that year-over-year used car prices are falling & could fall another 2% in next year.


pizza 2. Apps May Cause Hell with Dealer Service Depts.

Apps are about to wreck the busi­ness of Mom & Pop pizza joints.

Online order­ing of pizza by click­ing on an app sug­gests sim­i­lar prob­lem may come to auto repair shops and small dealer ser­vice depts.


Wall Street Journal
hacking 3. Small Dealers May Be Easy to Hack

Small busi­nesses & small auto deal­ers have become easy tar­gets for cyber attackers.

Mostly due to lack­adaisi­cal pro­tec­tions, accord­ing to the CTO at McAfee.


Financial Times

VIDEO: Making Parking Simple

Dri­vers attend­ing LA Auto Show had their park­ing headaches removed — reserv­ing and find­ing a spot right from their phones.

REPORT: The Used Car Market Today
  From This Week’s ‘Used Car Market Reports’

While severe weather con­di­tions hurt new car sales last month, cli­mate con­di­tions didn’t dip used vehi­cle val­ues – but it looks like a tem­po­rary upswing, says Man­heim Con­sult­ing in its monthly report. NADA Used Car Guide also looks at weather impact and where prices are head­ing. February’s 2.1% antic­i­pated increase could go into March, but val­ues are likely to fall the remain­der of this year. Read more in Used Car Mar­ket Reports.

VIDEO: Ricky Beggs on the Market
  Ricky Beggs Reports on AFSA and NADA

Ricky Beggs gives some food for thought after attend­ing AFSA and NADA in New Orleans a cou­ple weeks ago. Big top­ics include the CFPB, and how deal­ers can proac­tively grow their businesses.

The Week's Top News

solso 4. Hardnosed GM Chairman Shakes Up Boardroom

Even though you prob­a­bly never heard of him, Tim Solso, the new “nonex­ec­u­tive chair­man” of the GM Board, is a mover and shaker.

He just doesn’t sit qui­etly on the Board— he makes action­able suggestions.


bobsled 5. BMW Going Downhill Faster

Do not panic or sell the fran­chise, BMW has designed the two-man bob­sled for the U.S. Olympic team.

Com­pany is run­ning TV com­mer­cials tout­ing it pride and sponsorship.


tesla 6. Ohio Moves to Block Tesla’s Direct Sales Model – Again

Ohio law­mak­ers are mak­ing a fresh attempt to out­law Tesla Motors’ retail model — company-owned deal­er­ships — after an unsuc­cess­ful try in December.

The pro­posal, Sen­ate Bill 260, was intro­duced at the request of the Ohio Auto­mo­bile Deal­ers Asso­ci­a­tion, whose mem­bers see Tesla as a threat to a sys­tem in which nearly all deal­er­ships are inde­pen­dently owned franchises.


Doing It Right  

Car shop­pers have end­less online options when it comes to find­ing their next true 4-wheel love.  Whether they’re look­ing for the fast and lux­u­ri­ous sugar daddy of sedans or a safe and sen­si­ble mini­van that mom would be proud of, find­ing the per­fect match is eas­ier than ever.

As an auto dealer, you know that your vehi­cle detail pages play a crit­i­cal role along a customer’s path to purchase.

The expe­ri­ence a vis­i­tor has on a Vehi­cle Detail Page (VDP) can go a long way toward mak­ing or break­ing the poten­tial con­nec­tion a shop­per feels with a vehi­cle, and in turn, your dealership.

But your VDPs can’t do it alone. They have a trusted inventory-merchandising side­kick— your Vehi­cle Search Results pages.

These 3 tips can help you drive shop­per engage­ment with your Vehi­cle Search Results (VSR):

1. Leave the Details to the Vehi­cle Details Page

2. Don’t Sell Cars from the VSR

3. First Impres­sions Count

Get the details on the tips!


Build a Better Dealership

best-practicesAuto Dealer Internet Best Practice Tips

The auto­mo­tive Inter­net mar­ket­place con­tin­ues to grow by leaps and bounds on a yearly basis.

Auto­by­tel was the orig­i­nal inno­va­tor of Inter­net auto leads.

Over the years, Auto­by­tel  has con­tin­ued to pro­duce cutting-edge prod­ucts and ser­vices to help your car deal­er­ship turn leads into sales.

Fol­low these Inter­net best prac­tice tips:

• Respond to all pur­chase requests with 30 min­utes (dur­ing work­ing hours)

• Send pro­fes­sional look­ing emails that pro­vide a pos­i­tive impression

• Send the price quote email before call­ing for an appointment

• Ask ques­tions in an email to open the inven­tory selec­tion and find the customer’s hot buttons

More …

Smart Thinking - Pass It On  

The awards are given for dis­tinc­tion in out­stand­ing cus­tomer ser­vice based upon cus­tomers’ reviews of their deal­er­ship expe­ri­ences shared on DealerRater’s web site.

The 2014 award win­ners demon­strated con­sis­tently high Pow­er­Score rat­ings for cus­tomer sat­is­fac­tion, plac­ing them in the top of their class.  The Pow­er­Score is deter­mined using a Bayesian algo­rithm that fac­tors the dealership’s aver­age Deal­er­Rater con­sumer rat­ing and the total num­ber of reviews writ­ten about the deal­er­ship dur­ing the 2013 cal­en­dar year.

The deal­er­ship must also have had at least twenty-five (25) new reviews writ­ten on DealerRater’s web site dur­ing the 2013 cal­en­dar year and an aver­age rat­ing greater than 4.0 (cal­cu­lated monthly), with 5.0 as the high­est pos­si­ble score.

•  The high­est honor is pre­sented to Bozard Ford Lin­coln of St. Augus­tine, Florida as over­all 2014 Dealer of the Year.  A family-owned and oper­ated deal­er­ship since 1949, this excep­tional dealer received 982 reviews and earned a twelve-month aver­age Pow­er­Score™ of 4.89 out of 5.0 in 2013.

•  Cap­i­tal GMC Buick Cadil­lac of Regina, Saskatchewan is awarded as the top 2014 Cana­dian Dealer of the Year.  With an impres­sive 699 reviews in 2013, the deal­er­ship pro­duced a twelve-month aver­age Pow­er­Score of 4.80, the high­est score of all Cana­dian dealers.

“We con­grat­u­late all 2014 Dealer of the Year win­ners,” said Chip Grueter, founder and chief tech­nol­ogy archi­tect of Deal­er­Rater.  “With the ever-growing sig­nif­i­cance of deal­er­ship reviews in the car-buying process, this year’s win­ning deal­er­ships will be able to bet­ter dif­fer­en­ti­ate them­selves for com­pet­i­tive gain over other deal­ers across North America.”

The com­plete list of win­ners is avail­able on DealerRater.com.

Dealer Resources 
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vAuto's Provision™ suite of inventory management tools is the auto industry's leading solution to help dealers increase used vehicle sales, profitability and return on investment.
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