February 24, 2014
Quick Reads: Six in 60

vw-logo-polishing 1. Achtung: German Work Councils To Become UAW’s Future

It is becom­ing more and more evi­dent that the UAW needs a new orga­niz­ing strat­egy for U.S. plants.

With the sup­port of VW and suc­cess­ful expe­ri­ence in Ger­man auto plants, UAW has an oppor­tu­nity to change Amer­i­can labor union strategy.


Financial Times
sales-lot 2. Auto Salespeople Becoming Chatting Product Advisors

The role of the tra­di­tional sales­per­son in a deal­er­ship keeps chang­ing dramatically.

Dealer sales teams & their sales man­age­ment, from show­room assis­tants to experts, are chat­ting online with customers.


Financial Times
government 3. License Plate Tracking Called Off by DHS for Now

The Depart­ment of Home­land Secu­rity now relook­ing at launch of national license plate track­ing service.

DHS is back­ing off its search for pri­vate com­pany to run the national track­ing service.



VIDEO: What You Know Ain't So

Mark Twain once said that ‘It ain’t what you don’t know that will get you in trou­ble, it’s what you know for sure that just ain’t so.’ And that’s some­thing that could be said about a lot of deal­er­ship mar­ket­ing notions float­ing around out there.

VIDEO: CEO of the Year
  How to Be a Great Leader

After win­ning the ‘CEO of the Year’ award, Twitter’s Dick Cos­tolo talks about what it takes to be a great leader.

VIDEO: Payment Transaction Solutions
  SwervePay’s Concierge Service for Your Customers

This cloud-based solu­tion that enables auto deal­ers to lever­age their pay­ment data to more effec­tively deliver ‘concierge ser­vice’ to their cus­tomers, while reduc­ing oper­at­ing costs, increas­ing rev­enue oppor­tu­ni­ties and bet­ter secur­ing the pay­ment trans­ac­tion process.

More Six in 60

phone-and-glove 4. Switch Would Kill Smartphone When Stolen

Smart­phone Theft Pro­tec­tion Act would require way to dis­able your phone if it is stolen.

National leg­is­la­tion would require a way to dis­able smart­phones remotely.


automotive-advertising (1) 5. Dealers Must be More Careful About Advertising

Recent buzz in dealer cir­cles: two stores that got nailed by FTC for mak­ing bad, mis­lead­ing ads.

Set­tling charges by FTC for alleged decep­tive adver­tis­ing is costly, embar­rass­ing, and time-consuming for dealerships.


display-screen 6. Dealers Replacing Salespeople with Product Geniuses Using Video Displays

Rows and rows of cars are fly­ing out of dealerships.

Lux­ury deal­er­ships get­ting rid of cubi­cles & installing flat screens TV and dig­i­tal monitors.


Doing It Right  

What Hap­pened: CRM and lead-management leader Vin­So­lu­tions recently announced a part­ner­ship with Xtime, the leader in reten­tion for deal­er­ship ser­vice departments.

What This Means for Deal­ers: This part­ner­ship enables deal­ers to have an enhanced ser­vice CRM expe­ri­ence by uti­liz­ing both the Vin­So­lu­tions CRM plat­form and the Xtime reten­tion solu­tion to enable call cen­ters, ser­vice advi­sors and even sales­peo­ple to meet any customer’s ser­vice needs from any part of the dealership.

“Life­cy­cle man­age­ment is becom­ing ever­more impor­tant for today’s deal­er­ships, and by inte­grat­ing Vin­So­lu­tions’ CRM plat­form with Xtime’s lead­ing reten­tion solu­tion, we are help­ing to fill an unmet need in the indus­try,” said Brian Skutta, vice pres­i­dent and gen­eral man­ager of Vin­So­lu­tions. “For our dealer cus­tomers, this new part­ner­ship will enable them to have an end-to-end view of their cus­tomers, which will help them pro­vide a best-in-class expe­ri­ence each and every time con­sumers engage with the dealership.”

See the orig­i­nal release to get more details on how this merger can boost your ser­vice department’s bot­tom line.


Build a Better Dealership

Gary MayDealers Gain Digital Marketing & Sales Training Edge with IM@CS-Dealer Authority Combo

The Sit­u­a­tion for Deal­ers: Prin­ci­pals & Gen­eral Man­agers are real­iz­ing that it is now pos­si­ble to gen­er­ate increased results from their dig­i­tal mar­ket­ing and sales train­ing. How­ever, the selec­tion of the “right” con­sul­tancy com­pany is what can make a big dif­fer­ence in results.

At the same time, fre­quently deal­ers have had to find another con­sul­tancy sup­port­ing com­pany in order to also bring per­son­al­ized search, social, and con­tent mar­ket­ing ser­vices to go with their dig­i­tal mar­ket­ing efforts.

The Solu­tion Just Hap­pened: Gary May, founder and pres­i­dent of Inter­ac­tive Mar­ket­ing and Con­sult­ing Ser­vices (IM@CS) has joined forces with JD Rucker, founder of Dealer Author­ity and for­merly of KPA/TK Car­sites, to offer unpar­al­leled prod­ucts and ser­vices to auto­mo­bile deal­ers, man­u­fac­tur­ers and ser­vice providers.

“This is an amaz­ing first step in a long-term part­ner­ship between IM@CS and Dealer Author­ity,” Rucker said. “Gary and his team are true trend­set­ters in the indus­try and I believe that the com­bined strate­gies will make all IM@CS clients head and shoul­ders above their competitors.

How to find out why these two indus­try experts can make things happen:

Com­pa­nies inter­ested in gen­er­at­ing increased results from their dig­i­tal mar­ket­ing and sales train­ing in 2014 can reach IM@CS at (310) 377‑6481 or info@imacsweb.com to arrange for ini­tial con­sul­ta­tion meet­ings as well as dis­cuss ser­vices and costs. READ MORE

Smart Thinking - Pass It On  

The future of Fisker Auto­mo­tive might be viewed as a sym­bolic tale of where eco­nomic alliances – and com­pe­ti­tion – now stand between the US and China.

Two Chi­nese investors are vying to take over the trou­bled US maker of the lux­ury, extended range Fisker Karma.

While EV sales fig­ures in either coun­try are highly unlikely to meet the mil­lion unit EV mark set by Pres­i­dent Obama within the next two years, the race is still being run.

The invest­ments have been impressive:

  • An elec­tric ver­sion of the Saab 9–3 for sale in China is crit­i­cal for Saab a year out of its bank­ruptcy proceedings.
  • Tesla Motors has been work­ing hard to get its web­site domain name back in China from a Chi­nese owner.
  • Actor Leonardo DiCaprio announced he’s form­ing a team to par­tic­i­pate in a new EV rac­ing cir­cuit that will launch its inau­gural sea­son in Bei­jing next September.

Read all about the oppor­tu­ni­ties and chal­lenges that EVs present for the US and Chi­nese auto markets……

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